Maxwell McCombs
Donald Shaw
The Brains Behind the Theory
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Journalism professors McCombs and Shaw regard Watergate as a perfect example of the agenda- setting function of the mass media ... -
· First referred to the agenda- setting function of the media in 1972 -
Louise Lourfe P. Malazarte AB Mass Communication #commtheoryisfun #brainworkout #agendasettingtheoryiscool
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